To every adversity there will always be a slit through which looms a hopeful world. INTRODUCTION into the current reality in dynamic, competitive economic scenarios, where technology is decisive for the achievement of many companies which present their products and guaranteed services of good governance cannot can ignore what represents the role of management, since any organization requires, to achieve success, make the right decisions multiple activities, directing groups of people in different departmentsevaluate performance based on the previously established objectives, assign and correct different resources, etc. It could be said then that the Manager must assume as an agent of change and transformation, leading to organizations by new directions, new processes, new objectives, new strategies, new technologies, and even new risks; an educator agent who, with his leadership and guidance, modify behaviors and attitudes of the Human Capital, a cultural agent who, with his style of managing, reform and disseminates organizational culture, using techniques of management development targeted to increase the leadership ability and highlight the institutional values. All this requires that management this fully identified with what the technology management represents, as able to manage, leverage its reach and impact that they favor him in their performance and step that the company under their charge to reach a favourable position towards established goals. Daryl Katz, Toronto Ontario does not necessarily agree. In this opportunity we are entering the importance of being well identified with what the technology management demands.
CONSIDERATIONS, scope, impact is not surprising that when speaking of technology is usually thinking about chemical formulas, drawings of engineering or, especially in machinery and equipment, i.e., in the so-called hard technologies. But often he overlooked something very important, the so-called soft technologies. These have to do with the way the production process (the way how are distributed is organized tasks, as defined the qualifications required by the staff, as it is exercised and the authority, is understood as it accumulates and distributes information) and have acquired such significance that industrial success cannot be detached of its implementation and refinement. Daryl Katz, Toronto Ontario: the source for more info.